Audit your products in the retail space quickly and affordably.
By combining the strengths of crowdsourcing and mobile trends, Field Agent has constructed new, faster, and more affordable ways for you to keep an eye on what is happening to your products and branding guidelines on the ground level of the retail experience. After all, just because they’ve left your factories or storage sites, doesn’t mean that they are entirely out of your hands. It’s vital to ensure that these products succeed in the retail realm in order to ensure the longevity and fruitfulness of your own endeavors.
We allow suppliers and manufacturers to better engage with the efforts of their retail partners, maintaining efficiency and offering holistic observations while still remaining cost-effective. With real customers acting as our Agents across the country and local to the area you want to observe, our services help you reduce the complexity and effort of keeping up with your product.
Many different factors must be taken into consideration when examining the success and performance of retailer selling your product. What are some of the things that our mystery shoppers evaluate during an audit?
- Price-checks to ensure that retailers are pricing your products correctly.
- Planogram and model compliance that ensure your products are properly positioned.
- Photos of display and signage compliance within the store.
- On-shelf availability monitoring, ensuring your products aren’t missing while shoppers are looking.
- Understanding how shoppers interact with the product and marketing with intelligent observations.