Spotted by Field Agent @ Shoppers Drug Mart

The iconic red and white packaging and script of Coca-Cola form one of the most powerful and widely recognized symbols in consumer packaged goods. But now it looks like the brand is turning green…

Nearly ten years after launching Coke Zero in Canada, the latest extension of the Coca-Cola brand is the mid-calorie soda “Coca-Cola Life” which is sweetened with natural sweeteners and sport green instead of red packaging.

Although the launch just commenced, we are starting to see displays of “Coca Cola Life” like this one and given the presence of Coke Zero during its launch we can expect to see a lot of green in-stores over the next few months!


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